Stephanie McMahon was interviewed by Business Insider and was asked about Brock Lesnar’s return to UFC, which led to her discussing the differences between UFC and WWE. “UFC, they can make a big star but the second that person loses, they lose credibility, and how do you continue to make that star rise?” McMahon said. “So I think we have the best of both worlds and the opportunity to tell the stories in the way we want to tell them.
“In Brock Lesnar’s case it was really a special case that we are allowing him to do this fight. But like you said it’s not really a cross-promotional opportunity, but we are allowing him to participate in that fight. We are not supporting the fight necessarily but, again, it’s not a competitor to us and the more that our superstars, that’s how we refer to our talent, the more they do outside of WWE, the more awareness it generates and the broader the audience can be that is then brought back into our properties. So we recognize the value of that.”
Stephanie also spoke about WWE’s recent talent recruitment in China. “We also conducted a whole talent recruitment and try-out for four days in Shanghai at the Mercedes Benz arena,” she said. “Out of that I believe we had seven recruits who we are vetting to potentially bring back, so it’s really exciting.” Read the full interview at BusinessInsider.com. [Thanks to Dot Net Member Ernesto Cruz]
Powell’s POV: I am surprised that WWE has not acknowledged the Lesnar fight on their television show. You’d think they would have wanted to capitalize on the mainstream buzz that the announcement received. At the very least, I’m surprised they didn’t do something to at least let their viewers know that while Lesnar is fighting in UFC, he will be with WWE going forward. As for the Stephanie interview, she spok
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