By Jason Powell, Prowrestling.net Editor (@prowrestlingnet)
WWE issued the following press release to announce their new television deal with Mexico’s Imagen Televisión.
WWE (NYSE: WWE) and Imagen Televisión, the newest national broadcast television network in Mexico, today announced a new agreement to broadcast WWE’s flagship programs Raw® and SmackDown® on free-to-air television in Mexico.
Beginning tomorrow, Imagen Televisión will air a weekly one-hour version of Raw at 3 p.m. on Saturdays and a weekly one-hour version of SmackDown at 4 p.m. on Saturdays, both with Spanish commentary.
“We are thrilled to bring Raw and SmackDown back-to-back, every Saturday to our viewers,” said Adriana Ibañez, Chief Content Officer for Imagen Televisión. “WWE’s content has proven to be very well received by the Mexican audience and we are counting on fans to come enjoy these two fun-filled shows at Imagen Televisión.”
“Imagen Televisión shares our vision and passion for engaging and entertaining our fans,” said Michelle Wilson, WWE Co-President. “This partnership to televise localized WWE programming on free-to-air TV in Mexico allows us to expand our reach and deliver action-packed, family-friendly entertainment to WWE fans throughout the country.”
The new agreement with Imagen Televisión complements FOX Sports’ broadcasts of Raw and SmackDown, which will continue to air live in Mexico and the rest of Latin America.
Powell’s POV: WWE gets the best of both worlds with Fox Sports paying for the live rights in Mexico and now Imagen Televisión paying for one-hour versions of the show.
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