WWE issued the following press release on Monday to announce their new deal with Loot Crate.
August 5, 2016, Los Angeles, CA — Loot Crate, the leading fan-based commerce and community platform, today in partnership with WWE, announced the WWE Slam Crate, a bi-monthly mystery subscription crate to deliver exclusive products and content that surprises and delights fans. Each crate will feature authentic items including WWE apparel, and other collectibles that won’t be found anywhere else.
“Through our partnership with WWE, Loot Crate is furthering its commitment to serving all genres in the world of fandom,” said Chris Davis, CEO, Loot Crate. “We’re very excited about partnering with WWE to create the best products and experience that will bring fans closer to the Superstars they love.”
To celebrate the crate’s debut, the first month’s theme will be “The First”, and celebrate a few of the iconic “firsts” in WWE history.
“We’re thrilled to partner with Loot Crate to engage with our global fan base in new ways and provide them with exciting experiences year-round,” said Casey Collins, WWE Executive Vice President, Consumer Products. “The WWE Slam Crate is perfect for our fans who crave exclusive content and products.”
Over the past 12 months, Loot Crate’s product offerings have dramatically expanded as the company has increasingly focused on connecting fans with the brands that they are passionate about. As part of the Loot Crate subscription, Looters and fans alike have access to exclusive products that authentically represent their favorite characters and universes every month. Crates feature items that will never be available again—all at a great value.
Learn more about the WWE Slam Crate at www.lootcrate.com/wwe.
About Loot Crate
Loot Crate™, founded in late 2012, partners with the largest movie studios, game companies, comic publishers, and general pop culture talent to deliver multiple lines of monthly themed mystery crates to fans, which we call Looters, around the world. More than just a branded crate of licensed apparel and collectibles, Loot Crate™ represents and fuels the passion found in fandom for our consumers as well as our partner brands. Our employees share the same passions, and we live to share that love with our growing subscriber base, bringing them together with digital and real world platforms that connect our community of Looters. Loot Crate™ is committed to curating and creating an inclusive membership experience, offering all fans exclusive merchandise and content, month after month, year after year. For more information and to sign up for a Loot Crate subscription, please visit www.lootcrate.com.
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