By Jason Powell, Prowrestling.net Editor (@prowrestlingnet)
The NWA issued the following press release to Prowrestling.net on Thursday to announce the “Nick Aldis Crusade” with over twenty title matches in sixty days across the world.
In an announcement made today via video, the current, reigning and defending NWA Worlds Heavyweight Champion Nick Aldis is embarking on a unique challenge with the famed Ten Pounds of Gold. Starting on Sunday, February 11th at Championship Wrestling From Hollywood, Nick Aldis is setting out to reestablish the idea of the traveling Worlds Heavyweight Champion. The gauntlet Aldis plans to run entitled the Aldis Crusade with Ten Pound of Gold will see the champion defend the NWA Worlds Heavyweight Championship over sixty days against twenty plus different opponents across different continents from North America, Europe and Asia.
Represented by the legendary Universal Heartthrob Austin Idol, Nick Aldis won the NWA Worlds Heavyweight Championship on December 9th, 2017 joining the list of legends and Hall of Famers like Lou Thesz, Jack Brisco, Dory Funk Jr, Terry Funk, Harley Race, Ric Flair, Sting, Ricky Steamboat, AJ Styles, Ken Shamrock, Blue Demon Jr, Adam Pearce, Colt Cabana, Tim Storm and more to hold the Ten Pounds of Gold.
This entire crusade will be documented by the NWA through it’s critically acclaimed series TEN POUNDS OF GOLD at YouTube.com/NWA bringing you the matches, stories, and personalities of this Aldis Crusade. Details of the promotions, opponents and public appearances will be shared via Aldis and the NWA’s social media. The goal is to make this crusade an interactive journey using all platforms to connect fans with the most historic Worlds Championship in existence.
Powell’s POV: This reminds me of the Great American Bash concept where the NWA Champion defended the title against a wide variety of opponents throughout a summer tour. I like the idea in that it’s good for the title to be defended frequently and against a variety of opponents. It is also good exposure for the brand and the champion.
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