AEW announces sponsor for an All Out match

By Jason Powell, ProWrestling.net Editor (@prowrestlingnet)

AEW issued the following press release to announce Cracker Barrel as the sponsor of the Darby Allin vs. Joey Janela vs. Jimmy Havoc match that will be held on Saturday at the All Out pay-per-view.

All Elite Wresting (AEW) today announced that Cracker Barrel Old Country Store has been named Presenting Match Sponsor of the triple threat bout between Darby Allin, Joey Janela and Jimmy Havoc at the upcoming ALL OUT event in Chicago on Saturday, Aug. 31.

Dubbed the “Cracker Barrel Clash,” the match was sanctioned after the disintegration of the partnership between the three wrestlers following their loss at FIGHT FOR THE FALLEN where the trio teamed up to face Shawn Spears, Sammy Guevara and MJF in a six-man man tag team match.

After the bout, the three tag team partners had a disagreement that devolved into a wild backstage brawl until AEW officials intervened. Now, Allin, Havoc and Janela will settle their differences in the ring in the highly anticipated three way match at ALL OUT.

Cracker Barrel’s relationship with AEW spans years as EVP’s Matt and Nick Jackson are “super fans” of the brand. Cracker Barrel has partnered with the duo in the past to create the now iconic “Biscuit Party” caps, and has also sponsored three of their matches. With 660 locations in 45 states, Cracker Barrel frequently hosts AEW wrestlers and their families across the country.

The “Cracker Barrel Clash” marks the first official match sponsorship at an AEW event. The sponsorship includes cross-promotional activities with AEW talent, customized co-branded graphics, in-venue signage and social media activation.

ALL OUT will take place at the Sears Centre Arena on Saturday, Aug. 31. In addition to the “Cracker Barrel Clash,” other featured matches include Chris Jericho vs. Hangman Adam Page for the AEW World Championship, The Young Bucks vs. the Lucha Brothers in the “Escalera de la Muerte” Triple AAA World Tag Team championship, and Cody vs. Shawn Spears. ALL OUT will also feature a 21-woman Casino Battle Royale during the pre-show, with the winner earning a shot at the inaugural AEW Women’s World Championship title on Wednesday, Oct. 2, in Washington, D.C., on AEW’s first weekly show.

Powell’s POV: The giant restaurant barrel will return! Join me for live coverage on AEW All Out as the show airs on pay-per-view on Saturday night beginning with the one-hour pre-show at 6CT/7ET.


The new edition of the Pro Wrestling Boom Podcast with Jason Powell and guest Brian Pillman Jr., who discusses his training, following his father's footsteps, his own career aspirations, being part of the Hart Foundation faction, his big match at the MLW Saturday Night SuperFight pay-per-view, working with Jushin Liger, touring the WWE Performance Center, and much more...


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