WWE NIL program partners with Exos

By Jason Powell, ProWrestling.net Editor (@prowrestlingnet)

STAMFORD, Conn.–(BUSINESS WIRE)– WWE® (NYSE: WWE) and Exos, a global leader in athlete training and human performance, today announced a partnership to provide WWE’s “Next In Line” athletes with the opportunity to train at one of Exos’ world-class training and development facilities across the United States.

Founded by world-class coach Mark Verstegen over two decades ago, Exos pioneered the field of human performance, operating in 26 countries across 400 locations, supporting over 12,000 elite athletes, including 1,000+ NFL draft picks, 99 of which came in the ’22 draft class alone, 215+ Olympians, military elite, and corporate employees from nearly 30% of Fortune 100 companies.

“An industry leader in sports performance, Exos will help enhance our NIL athletes’ experience as they transition from college athletics to WWE,” said James Kimball, WWE Head of Talent Operations and Strategy.

While working with Exos professionals, WWE NIL athletes will be introduced to the Exos Athlete Experience Program and its many sports science and data partners. The athlete intake process will see athletes go through rigorous performance, body composition, nutrition, and physical therapy testing. The baseline developed for the athletes will enable customized and fully integrated plans to ensure a foundation for optimized training.

“Exos is thrilled to team up with the WWE in an effort to meet its next generation of athletes on their journey in order to ensure success – physically and mentally – and continuity of care,” says Exos CEO Sarah Robb O’Hagan.

WWE launched its “Next In Line” program last December and currently has 25 active athletes with NIL partnerships. Three athletes from the inaugural class have joined the company following their graduation from school and have started training full-time at the WWE Performance Center in Orlando, Fla. The next class will be announced in early 2023.

Learn more about the “Next In Line” program and WWE’s recruitment process at www.wwerecruit.com.

Powell’s POV: WWE continues to invest heavily in its NIL program. One can only assume that the partnership with Exos will make WWE more attractive to some of the college athletes the company is recruiting.

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