WWE issued the following press release to Prowrestling.net on Tuesday to announce their deal with Petmate.
(Arlington, TX) September 13, 2016 – WWE fans can now share their passion with their pets as Petmate, the worldwide leader of solutions and excellence in the pet industry providing fun trusted, quality products to enhance the lives of pets and their families, announces the launch of its new collection of WWE pet products available at retailers nationwide. The new collection features iconic pet beds, fan favorite collars and leashes, and assorted rough and tough rubber and plush toys, capturing the excitement of WWE.
Showcasing the brand’s mega-themes and fan-favorite Superstars including WWE Superstars John Cena and The Rock, and WWE Hall of Famer Stone Cold Steve Austin, the collection is now on pet store shelves near you and online at PetSmart.com, Amazon.com and Walmart.com. For more information visit Petmate.com.
“There are more than 68 million American families devoted to their pets and you can count WWE fans among those passionate pet lovers,” said Chris Wilson, executive vice president of marketing and new product development for Petmate. “The Superstars and iconic symbols of WWE translate extremely well into these new innovative quality pet products that appeal to all fans.”
WWE Superstars are brought to life with printed canvas and rugged rubber chew toys. Highlights include:
- WWE Championship and Diva Belt Tug – $14.99
- WWE Money in the Bank Tug – $10.99
- Designed for tough tug play between you and your dog, or for two dogs to wrestle and tug together.
The WWE World Heavyweight Championship makes an appearance in the shape of a rectangular lounger for your pet to enjoy after a hard day of play. Other pillow beds and loungers feature The Rock, the iconic WWE logo and Divas leopard print. Highlights include:
- WWE Pillow Bed with The Rock Logo- $24.99
- WWE Diva Pink Leopard Pinch Corner Lounger Bed – $24.99
- WWE Championship Rectangular Lounger Bed – $29.99
- A wide variety of bedding styles for dogs of all sizes who want to feel like a true Superstar.
Collars & Leashes
WWE collars and leashes feature custom Superstar prints showcasing WWE favorites, such as John Cena, The Rock and Stone Cold Steve Austin.
WWE Adjustable Collars – $5.99 – $9.99
These adjustable dog collars are soft and durable, and feature patterns from your favorite WWE Superstars.
WWE Leashes – $13.99
Leashes feature custom fan favorite Superstar patterns and coordinate to match WWE adjustable collars.
Founded in 1963, and headquartered in Arlington, Texas, Petmate is passionate about providing fun, trusted quality products worldwide to enhance the lives of pets and their families. The company’s vision, to be the worldwide leader of solutions and excellence in the pet industry, encapsulates its commitment to deliver award-winning, innovative ideas daily to each of its product categories including bedding, kennels, dog houses, feeding and watering products, litter maintenance products, toys, collars, leads and travel. Petmate’s portfolio of pet, family-favorite brands include Aspen Pet®, Chuckit!®, Dogzilla®, Jackson Galaxy®, JW®, MuttNation™ Fueled by Miranda Lambert and WWE®. For more information, visit www.petmate.com.
Powell’s POV: WWE merch for dogs?!? This is almost as ridiculous as dressing Boston Terriers in Minnesota Vikings and Minnesota Wild jerseys. Oh, wait… this is a great idea!