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One of WWE's network partners undergoing a name change
Mar 16, 2009 - 12:20 PM |
Sci-Fi Channel will be changing names to "SyFy" in July. The new slogan for the network will be "Imagine Greater." Universal president Bonnie Hammer explained: We couldn’t own Sci Fi; it’s a genre," Hammer said. "But we can own Syfy." To read the full story, visit NYTimes.com.
Powell's POV: I understand the reason for the name change, but you just know they paid some marketing jackasses a small fortune to come up with the "Imagine Greater" slogan. How will this effect WWE? Um, it won't.
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